Job Description

Job Summary
As a member of the OEM Marketing and Communications, the Marketing Communications Coordinator will carry out marketing related duties focused on advancing the mission, awareness, reputation and program offerings of the University of Michigan. Reporting to the Assistant Director of Marketing and Communications, the Coordinator will support the development, coordination and execution of impactful communications and marketing initiatives.

This is a two-year term limited position (funding) with possibility of renewal.

Who We Are
The University of Michigan is a premier public research university with more than 52,850 students including 34,454 undergraduates, with a strong commitment to academic excellence, diversity, equity, inclusion and affordability. U-M is in high demand with a record 105,142 undergraduate first-year and transfer applicants for fall 2024 and 8,850 incoming undergraduate students enrolling.

Reporting to the Provost and Executive Vice President for Academic Affairs, the Office of Enrollment Management (OEM) manages U-M's enrollment function to efficiently optimize students' experiences throughout their engagement, from prospect to alumni. The division collaborates with campus partners, faculty, and staff, in support of the university's mission and commitment to academic quality, accessibility, diversity, equity, and inclusion.



OEM comprises a dedicated team of more than 200 full-time staff members, and up to 400 additional student and temporary staff and is structured in five operational units - the Office of Undergraduate Admissions, the Office of Financial Aid, the Office of New Student Programs, the Office of the Registrar, and OEM Administration.



OEM strives to provide excellence in access and support to diverse and inspiring learners who will challenge the present and enrich the future.

Responsibilities*
Utilize project management tools to help manage complex projects.
Assist with the management of the production of OEM print materials including brochures, fliers, postcards, publications, etc.
Work with designated vendors and resources to obtain project quotes and produce materials cost effectively, on time and with the appropriate approvals.
Assist in ensuring proper brand and logo usage on all campus literature, publications and collateral.
Assist the multimedia designer in the development and management of the university digital asset management system.
Support the efforts of the Marketing and Communications team to generate additional content ideas for social media and university publications.
Provide assistance on other OEM communications and marketing initiatives including: photo/video shoots, and campus events.
Manage annual updates of university/OEM key Facts & Figures and Ranking information
Manage publication inventory, forecast usage to ensure materials are available when needed.
Serve as MarCom representative on key OEM committees.
Additional duties as assigned
Required Qualifications*
A bachelor's degree in marketing or communications is required.
One year of marketing experience with a strong understanding of project management principles, marketing concepts and best practice.
Proficiency in Social Media channels, Canva, Google Suite and project management tools such as Teamwork, Monday, Asana, or Smartsheets.
Strong verbal and written communication skills; must be able to write clear and effective communications to university faculty/staff and partners.
Ability to work independently and multi-task to meet deadlines